You can add the nofollow rel attribute to the links by selecting Tell search engines to ignore this link in the link setting.
This function is available for the links
in the CMS post type item
in the richtext box in the design editor
When you select Tell search engines to ignore this link, the nofollow attribute will be added to the link, and it looks like this in your page's code:
Why add the nofollow attribute
Most search engines find new web pages by crawling the published sites' links.
"Most of our Search index is built through the work of software known as crawlers. These automatically visit publicly accessible webpages and follow links on those pages, much like you would if you were browsing content on the web. They go from page to page and store information about what they find on these pages and other publicly-accessible content in Google's Search index."
As the links are essential for the search engines, any links that intend to manipulate the sites' ranking in the search results can be considered a violation of search engine guidelines. Here are some examples.
The nofollow attribute is recommended to use when you don't want to associate your site with an external page.
Learn more about the rel attribute and nofollow value in the following articles.
Only the nofollow values are available in STUDIO at the moment.